Technology

Apple shares see a drop due to weak demand for iPhone 8 / 8 Plus

The chief executive of Rogers Communication, Canada’s largest mobile network, on Thursday said appetite for the iPhone 8 and 8 Plus, which went on sale in September, had been “anemic,” the latest sign of weak sales for those phones ahead of the Nov 3 launch of the pricier iPhone X.

Apple Inc’s shares fell nearly 3 percent on Thursday on signs of weak demand for the iPhone 8 that caused analysts and investors to question the company’s staggered release strategy for its latest phones.

“iPhone 8 demand has been naturally soft out of the gates with the main event being the iPhone X launch in early November. (But) this is the early innings of what we believe is the biggest iPhone product cycle with X leading the way.”

US wireless carrier AT&T said last week its third-quarter postpaid handset upgrades were down by nearly 900,000 from a year ago.

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iPhone 8 / 8 Plus
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