Heres how digital payment company Paytm is expanding its footprint

company is to build a 'New Retail' model to equip shopkeepers with technology, logistics and marketing capabilities

Well known digital payments company Paytm is now on an expansion spree.

The company is to build a ‘New Retail’ model to equip shopkeepers with technology, logistics and marketing capabilities.

Under this model, which the consumers will soon be able to discover will enable customers to place orders and get instant deliveries.

It is also said that Paytm is also building P2P logistics with a rider network spread across the country which will be utilized for intra-city deliveries.

Sources said that the company has already partnered with a large network of local shops, restaurants, pharmacies and groceries for accepting Payments and will soon extend ‘New Retail’ services to them.

Renu Satti, who will lead the charge as COO of this new initiative, has earlier built businesses ground that include the marketplace, movie ticketing and most recently Paytm Payments Bank.

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