Diwali-2020: Khadi’s online sale has brought good fortune for empowered potters this Diwali. Khadi and Village Industries Commission, KVIC had launched online sale of Diyas on 8th October this year for the first time and in less than a month, nearly 10 thousand Diyas have already been sold online.
Huge demand for Khadi’s clay Diyas was seen from the day one of its launch and in less than 10 days, designer Diyas were completely sold out.
MSME Ministry has said, KVIC is also offering a discount of 10 per cent on these Diyas. KVIC potters have expressed happiness about the popularity of the Diyas and the prosperity it brings in their lives. Khadi’s designer Diyas are available at www.khadiindia.gov.in.
KVIC is also selling Diyas and other clay items such as Laxmi-Ganesh idols and other decoratives through its outlets in Delhi and other cities. These idols are being made by potters in Varanasi, Rajasthan, Haryana and other states and are fetching good income for the potters.