H&M Store NOW OPEN ! LAUNCHES FIRST IN INDORE, TAKE A LOOK

h&m store Mauritz AB, the Swedish international retailer, known for fashion and
quality at the best price in a sustainable way opened doors to its first store in Indore at
Treasure Island Next today. Over 350 eager shoppers and fashionistas queued up early in
the morning to shop the new collections.

Gorav Puri, Country Controller at India along with Area Manager H&M Store Louis Coucke and Store
Manager Vijay Kumar cut the red ribbon and welcomed the first customers in line, who received
goodie bags and H&M Store surprises. The first fashionista in line was awarded a gift card of Rs.
10,000 while the subsequent two fashionistas received a gift card of Rs. 7,000 and Rs. 5,000
respectively.
“The anticipation over our launch in the Indore has been exciting, and we are proud to welcome
shoppers into our very first store.

We believe that we can offer our customers added value
through fashion, quality and sustainability at the best price”, said Dhatri Bhatt, Head –
Communications at H&M Store India.

H&M STORE

The new H&M Store, spread over 18,000 Sq. Ft and two floors carries a complete range of
fashion and accessories for women, men, teenagers and children with new items arriving in the
store daily.

The store will be open from 11 am- 10f pm on all days. H& M Hennes & Mauritz AB (publ) was founded in Sweden in 1947 and is quoted on Nasdaq

Stockholm. H&M’s business idea is to offer fashion and quality at the best price in a sustainable
way.

In addition to H&M Store, the group includes the brands & Other Stories, Cheap Monday, COS,
Monki and Weekday as well as H&M Home.

The H&M group has more than 4,400 stores in 66
markets including franchise markets. In 2016, sales including VAT were SEK 223 billion. The
number of employees amounts to more than 161,000.

For further information, visit H& M
Hennes & Mauritz AB (publ) was founded in Sweden in 1947 and is quoted on Nasdaq
Stockholm. H&M’s business idea is to offer fashion and quality at the best price in a sustainable
way.

In addition to H&M, the group includes the brands & Other Stories, Cheap Monday, COS,
Monki and Weekday as well as H&M Home. The H&M group has more than 4,400 stores in 66
markets including franchise markets.

In 2016, sales including VAT were SEK 223 billion. The
number of employees amounts to more than 161,000. For further information, visit hm.com
hm.com

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